Context:
The “One Station One Product” initiative by the Indian Railways, which provides uniquely designed sale outlets for locals to sell indigenous products, is now operational at 1,037 stations nationwide.
Relevance:
GS II: Government policies and Interventions
Dimensions of the Article:
- One Station One Product Scheme
- Implementation
One Station One Product Scheme
- Initiative by Indian Railways: Launched under the Ministry of Railways, this initiative aims to promote ‘Vocal for Local.’
- Vision: To create uniquely designed sale outlets at railway stations for locals to sell indigenous products nationwide.
- Design Source: Developed by the National Institute of Design, Ahmedabad.
Objectives
- Promotional Hub: Transform each railway station into a promotional hub showcasing local and indigenous manufacturing products.
- Welfare Focus: Focuses on the welfare of local artisans, potters, weavers, tribals, etc.
Implementation
- Rotational Allotment: Allotment to eligible applicants is done on a rotational basis.
- Pilot Launch: The scheme’s pilot phase began on March 25, 2022.
- Temporary Stalls/Kiosks: Eligible applicants are allotted temporary stalls or kiosks for a 15-day period on depositing Rs 1,000 with Railways.
- Nationwide Outlets: Sale outlets are established at railway stations nationwide, allocated through a tendering process.
- Zonal Railways’ Role: Zonal railways identify stations, eligible products, and vendors for the scheme.
-Source: Times of India